Telling stories that matter
I help mission-driven organizations tell their stories with purpose. My work sits at the intersection of strategy and storytelling, translating complex ideas into narratives that resonate with the right audiences. Whether shaping a brand voice, guiding a campaign, or refining key messaging, I focus on building communications that are thoughtful, cohesive, and effective.
Let’s tell your story together.
Meet Katie
I bring over fifteen years of nonprofit experience, helping organizations in education, arts, and culture clarify their message and share it effectively. I understand the realities of mission-driven work and approach every project with care, curiosity, and respect for institutional knowledge. My love of museums began as a child at the Detroit Institute of Arts and led me to study Art History and Environmental Communications. Outside of work, I explore the natural world through watercolor and return to museums for inspiration, bringing the same curiosity and care to every story I help tell.
Let’s work together
Every organization has a story. I help you tell yours with clarity and intention, developing strategies and systems that make your communications stronger, more consistent, and more effective over time.
Communications Strategy
Define what you want to say and how to say it with clarity and purpose. Together we will align your message, audience, and goals so every communication is clear, consistent, and effective. This work is ideal for organizations seeking clarity at a pivotal moment or launching something new.
- Messaging frameworks and positioning
- Audience identification and segmentation
- Communications audits and gap analysis
- Campaign and launch strategy
- Organizational narrative development
Communications Management
Lead your communications with clarity and consistency. I provide ongoing support to help teams plan, manage, and execute their communications. The focus is on keeping messaging aligned, organized, and effective over time, without the need for a full-time hire.
- Oversee digital communications planning and schedules
- Manage content creation and editorial direction
- Ensure consistency across websites, social media, and other channels
- Coordinate with internal teams and external vendors
Project-based Consulting
Bring focus and expertise to a single project from start to finish.
Each engagement is tailored to the project’s scope, with defined goals, clear deliverables, and a structured plan to ensure the work is completed successfully.
- Website or brand refreshes
- Major announcements or campaigns
- Award, grant, or institutional communications
- Speechwriting and high-stakes messaging
- Internal communications initiatives
Katie Riopelle 